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Use two tools with the feel of one.
Automate the manual data entry. New Mailchimp subscribers will automatically flow into Beacon, and unsubscribes will be reflected in their preferences.
No need to mess around with spreadsheets!
With the Mailchimp app, you can email people in your CRM directly via a Mailchimp campaign.
Segment your contacts however you like (for example "people who ran in the marathon") and export them to Mailchimp in 2 clicks.
When you you send a campaign through Mailchimp, you'll see the campaign emails automatically logged to your CRM, giving you the full picture of someone's communication history.
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